Fix SEO Fast: A Practical SEMrush Audit Guide for Indian Startups and Freelancers

How to Use SEMrush Site Audit Tool

1. Log in and create a project. In SEMrush, go to Projects and click Create Project. Enter your site’s name and URL.
2. Open Site Audit. In your new project, find the Site Audit box and click Set up.
3. Configure the audit. Enter your domain and select crawl options (subdomains, pages to crawl, device type). Use advanced settings to include/exclude URLs if needed.
4. Run the audit. Click Start Audit. SEMrush will scan your pages. Wait for the crawl to finish (or schedule it for later).
5. Review the results. Look at the Site Health score and the list of Errors, Warnings, and Notices. Expand each issue to see which pages are affected.
6. Fix issues. Use SEMrush’s “Why & how to fix” guidance and web development best practices to resolve the reported problems (e.g., fix broken links, optimize images, set correct page redirects).
7. Re-run or schedule audits. After making changes, re-run the audit to check improvements. Schedule audits (weekly or monthly) to keep monitoring your site’s health over time.

FAQ

What is a site audit in SEO?

A site audit is a thorough check of a website’s health and performance. It looks for technical issues (broken links, missing tags, slow pages), content problems, and user experience factors that affect search rankings and visitor experience. The goal is to identify weaknesses and areas for improvement so you can optimize your site.

How do I fix errors found in SEMrush Site Audit?

SEMrush makes it easy: each issue in the report has a “Why and how to fix it” explanation. Follow those instructions. For example, you might correct a broken link, update duplicate page titles, add missing meta descriptions, or compress large images. By resolving technical SEO errors first, you’ll immediately improve website performance (faster, cleaner pages) and your Site Health score.

How often should I run SEMrush Site Audit?

Regularly – at least once a month. SEMrush recommends monthly audits for most sites, and even weekly for fast-changing sites like e-commerce stores. Set up scheduled crawls (e.g. every week or month) so you catch new issues quickly. Over time, track the progress report to see how your Site Health score improves.

Is SEMrush Site Audit free?

Partly. SEMrush offers a limited free plan where you can audit up to 100 pages per campaign. This means you can run one site audit on 100 URLs each month at no cost. For larger sites or more frequent audits, SEMrush’s paid plans (and 7-day free trial) unlock higher page limits and unlimited campaigns.

Can beginners use SEMrush for SEO?

Yes – SEMrush is designed for users of all levels. Its interface is intuitive, with clear dashboards and step-by-step guides. In the Site Audit tool, helpful tips pop up for each error (“why/how to fix”), so even beginners can follow along. Plus, SEMrush offers tutorials and a support knowledge base. Many marketers find it a friendly DIY SEO tool, as it lays out the tasks in plain language (and even provides free SEMrush audit tips like focusing on top pages first).

What are the benefits for Indian website owners?

For Indian users, mobile optimization and local SEO are especially important. SEMrush Site Audit checks mobile usability (viewports, touch targets, speed) to ensure your site works well for India’s many smartphone users. It also helps improve site speed, which is key on slower networks. Best of all, the tool is DIY-friendly and budget-friendly: you can start with the free plan and fix issues yourself, using insights tailored to your region and audience.

Conclusion & CTA

SEMrush’s Site Audit is a powerful yet user-friendly way to keep your website healthy. It automates the technical checks, highlights how to improve website performance, and even fits a small-business budget (start free!). Ready to boost your SEO? Run your first SEMrush Site Audit today – the free trial lets you scan key pages immediately. After your audit, follow the fix recommendations and re-run it to track progress. For full access to unlimited audits and advanced features (like scheduled crawls and detailed reports), consider subscribing to SEMrush. Treat your website to a regular health checkup and watch your traffic and rankings grow!